__________________________________________________________________________The Innovative Choice

What Our Clients Say About Us, Says It All:
“I've worked with IMR Research Group on a variety of research projects over the past two years, and couldn't be more pleased. Whether it's a segmentation study, a customer satisfaction study, or a study to understand how to position a new product, I turn to IMR when I know I have a client facing big decisions requiring the most accurate information derived from the most solid methodology possible. Neither I nor my colleagues have come across a research company that is as smart, reliable, detail oriented, and passionate about putting their time, attention, and skill into every project as they are for the cost.

While some companies just passively spit back data as cheaply and quickly as they can, Riley and the folks at IMR are true partners in the process. I've found that this genuine interest and accountability in the work yields results that are far more comprehensive and actionable than just what you set out to find. The projects we've worked on with IMR have been rich with details that have allowed us to understand and segment our consumers for various clients in ways we didn't even know were possible. They'll continue to be my go-to research company of choice for many years to come."

                                                                                                                   Brand Planner, National Marketing Agency

“IMR/MIC has the distinctive ability to draw the best out of a diverse group of people, to meld our different perspectives and backgrounds. This resulted in several unique and relevant concepts generated during our Ideation session. They have a robust set of tools that they were able to draw from and keep the sessions engaging and productive. They are creative, flexible and fun. I would not hesitate in recommending them. And they come with a bonus – one of the most amazing spaces to host sessions, the Magellan Idea Center."

                                                                         Consumer Optics Research Manager, Consumer Products Manufacturer

“The people at IMR are effective listeners, thought provoking, and are ALWAYS offering suggestions for the best research design – whether it's focus groups, intercept interviews or telephone interviews.  As a client of IMR, I believe their motto ought to be 'Customer Service is Job #1!  They truly deliver at all levels, start to finish."

                                                                                                                                Research Director, Grocery Chain

"IMR is a very professional organization.  They have an excellent grasp of the scope of the work involved in our projects, which are often for very different market segments.  They're a pleasure to work with and we recommend them highly."

                                                                                                                                       President, Marketing Agency

"They are more creative than most research suppliers in terms of study design and their reports are excellent. They are consultants, not just vendors.

                                                                                                            Vice President, Marketing Communications Co.

"... IMR has a highly developed understanding of all client satisfaction survey processes and techniques. Additionally, they have expertly managed our expectations and satisfaction as their client. We continue to engage IMR as a service provider because they have supplied us with flawless management of our additional survey projects."

Corporate Client Relations Manager, Information Systems Consulting Company

"They use the right measurement techniques and produce action-oriented reports, on time and on budget.  I am happy to have the opportunity to recommend

                                                                                                               Research Director, a Top 10 Daily Newspaper

"IMR delivered high value for our money.  They produced more than expected, on time, and with an expertise that enhanced our own knowledge about marketing... 
IMR is superb!"

                                                                                                                           Dean, Major University MBA Program

IMR Research Group promises an innovative approach to address client challenges.  _____________________________
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